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Kleenex Lotion vs Kleenex Ultra Soft — two premium tissue lines from the same brand, but which one should you actually buy? I compared them side by side on softness, strength, skin feel, and value to find out which Kleenex earns the spot on your nightstand.
Check Kleenex Ultra Soft price on Amazon | Check Kleenex Lotion price on Amazon
Watch the Full Comparison
Quick Summary
Both are 3-ply Kleenex tissues — that’s where the similarities start and the differences begin. Kleenex Ultra Soft is a lotion-free tissue that relies on its 3-layer silky construction for softness. It’s hypoallergenic, allergist approved, and fragrance-free. Kleenex Lotion (Soothing Lotion) is infused with coconut oil, aloe vera, and vitamin E to moisturize skin while you use it. It’s dermatologist tested and designed specifically for irritated or sensitive skin during heavy use.
The Softness Test
Both tissues are noticeably softer than standard Kleenex Trusted Care. But the softness feels different between the two.
Ultra Soft has a dry, silky feel. It’s plush without being slippery. The 3-ply construction gives it a cushioned quality that’s pleasant against skin without leaving any residue. If you prefer a clean, dry tissue that just feels nice, Ultra Soft delivers.
Lotion has a smooth, slightly slick feel from the moisturizing ingredients. You can feel the coconut oil and aloe on your skin — it’s subtle, not greasy, but definitely present. After repeated nose-blowing, the lotion tissues leave your skin feeling conditioned rather than raw.
Winner depends on preference. For everyday use, Ultra Soft. For cold and flu season when you’re blowing your nose 50 times a day, Lotion.
The Strength Test
Both are 3-ply and both hold up well. Neither fell apart during normal use — nose blowing, wiping, dabbing. The Lotion tissue felt very slightly more pliable due to the moisturizing agents, but it wasn’t weaker. The Ultra Soft tissue felt slightly firmer with a crisper structure. For practical purposes, strength is a tie.
Both feature Kleenex’s Clean Shield technology, which helps contain the mess better than thinner alternatives.

Skin Impact
This is the real differentiator. If you’re using tissues lightly — a few times a day, dabbing eyes, quick wipes — both perform identically on your skin. The difference shows up during heavy use.
During a cold where you’re going through half a box a day, the Lotion tissue genuinely prevents redness and irritation. The coconut oil and aloe create a protective layer that keeps skin from drying out and cracking. Ultra Soft is gentler than standard tissues, but it doesn’t actively moisturize — it just avoids making things worse.
If you’re buying tissues preemptively for allergy season or cold/flu preparedness, Lotion is the better investment. If you’re buying for general household use, Ultra Soft is all you need.
For another head-to-head product comparison, check out my Scott vs Brawny vs Bounty paper towels comparison — same testing approach, different product category.
Quick Comparison
| Feature | Kleenex Ultra Soft | Kleenex Lotion |
|---|---|---|
| Ply | 3-ply | 3-ply |
| Softness Feel | Dry, silky, plush | Smooth, lightly moisturizing |
| Lotion/Ingredients | None (lotion-free) | Coconut oil, aloe, vitamin E |
| Hypoallergenic | Yes, allergist approved | Dermatologist tested |
| Fragrance | Fragrance-free | Fragrance-free |
| Best For | Everyday use | Cold/flu, heavy use, sensitive skin |
| Skin Impact | Gentle, no residue | Actively moisturizes, prevents redness |
Price and Value
Both are priced in the premium tissue tier — more per box than standard Kleenex Trusted Care. The Lotion version typically costs slightly more per box due to the moisturizing ingredients. Whether that premium is worth it depends on how you use tissues. For a household that keeps one box in each room for general use, Ultra Soft is the better value. For a box you keep on the nightstand specifically for sick days, Lotion earns its premium. You can compare current pricing and options on the Kleenex official site.
The Verdict — Which Kleenex Should You Buy?
For everyday household use: Kleenex Ultra Soft. It’s soft, strong, hypoallergenic, and lotion-free — which means no residue on glasses, screens, or surfaces when you use it for things beyond nose-blowing. It’s the versatile pick.
For cold, flu, and allergy season: Kleenex Lotion. When you’re going through tissues at a rate that would leave your nose raw with anything else, the coconut oil and aloe make a real difference. Stock a box or two for sick days even if Ultra Soft is your daily driver.
Best strategy: Keep Ultra Soft around the house for everyday use and a box of Lotion in the medicine cabinet for when someone gets sick. Both are excellent — they just serve different moments.
Get Kleenex Ultra Soft on Amazon | Get Kleenex Lotion on Amazon
Frequently Asked Questions
What is the difference between Kleenex Lotion and Kleenex Ultra Soft?
Kleenex Lotion tissues are infused with coconut oil, aloe, and vitamin E to actively moisturize skin during use. Kleenex Ultra Soft tissues are lotion-free and rely on 3-ply silky construction for softness without any moisturizing residue.
Which Kleenex is best for a cold?
Kleenex Lotion is the better choice for colds. The moisturizing ingredients help prevent redness and irritation from frequent nose-blowing, which Ultra Soft does not offer.
Are Kleenex Ultra Soft tissues hypoallergenic?
Yes. Kleenex Ultra Soft tissues are hypoallergenic, allergist approved, dermatologist tested, and fragrance-free.
Do Kleenex Lotion tissues feel greasy?
No. The lotion is subtle — you can feel a smooth, slightly moisturizing quality, but it’s not greasy or heavy. It leaves a light conditioning effect on skin without residue on hands.
Disclosure: As an Amazon Associate and Amazon Influencer, I earn from qualifying purchases. Some links in this post are affiliate links, meaning I may earn a small commission at no extra cost to you. All opinions are my own.


